ABOUT CASSIDY

Hi there! I’m Cassidy Colarik a professional copywriter with a passion for the written word. For the last 6 years, I’ve acted as a versatile writer and content strategist. I bring expertise in writing, editing, social media marketing, research, and brand strategy.

I’ve learned that it’s the people behind the brands that tell the most impactful stories and attract the most massive audiences. Ensuring that brand messaging resonates with friends, followers, and fans is more crucial than ever and my passion lies in expanding my career in the art of storytelling.

Over the past few years in New York City, I’ve been granted opportunities to enhance my writing craft. Currently, as a copywriter at Radancy, I translate business strategies into web copy for brand’s recruitment websites. Additionally, I draft supporting copy for emails, 360 campaigns, and OOH advertising. As a social media copywriter at KCSA Strategic Communications, I wrote succinct copy for a variety of sectors and contributed to brand strategy development. Additionally, I reviewed and edited social media copy for clarity, grammar and brand tone. As a Marketing Executive at Austin Macauley Publishers, I crafted pitches and press releases to secure coverage for our authors. These experiences have reaffirmed my talents as a writer and brand social strategist.

As a result of these experiences, I’m always on the lookout for new writing opportunities whether it’s feature writing for a publication, developing social copy for a brand, or increasing brand awareness through social strategy on behalf of clients.

Outside of work, I enjoy podcasts, hiking, apartment decorating, reading, and browsing for clothing at local boutiques. Want to know more? Let’s connect!