I was tasked with identifying pivotal moments that matter within the Women in Operations candidate journey. Given that operations can be perceived as a more male-dominated industry, we wanted to create key content and messaging that would specifically jump out at female candidates to apply for operations roles.
I wrote a positive, uplifting welcome email encouraging new employees to sign up and join Cargill’s Brand Ambassador Network.
I showcased the key benefits of working on Cargill’s general production team, so that potential new hires would be interested in applying to join the organization.
ClientCargill, Helping the World ThriveServicesWeb Page, Email TemplatesYear2021-2022
